Shape Insurance Lead Posting Instructions

In the insurance system, leads often come with multiple drivers, policies, vehicles, properties, etc. Here's how to handle them efficiently.

The Process

If you have any questions, feel free to reach out to us at support@setshape.com.

Endpoint URL

To find or generate the endpoint URLs, follow these steps:

1. Log into Shape:

2. Navigate to Settings:

3. Access Marketing Sources:

4. Using Existing Marketing Sources:

5. Adding a New Marketing Source:

Field Mappings

Basic Information:

Field Name

Field Mapping

Additional Mappings

First Name

firstname

Last Name

lastname

Mobile Phone

phone

Work Phone

workPhone

Secondary Phone

homephone

Email

email

Address

adraddress

City

adrcity

State

adrState

Zip

adrzip

Boberdoo Source

referralsource

Coverage Type

product

Credit Rating

creditRating

Gender

gender

Birthdate

dateofbirth

Jornaya TCPA Consent

tcpaconsent

mktoptinmethod

Marital Status

maritalstatus

Pub ID

mktaltid1

Sub ID

mktaltid2

Trusted Form URL

formurl

mktsourceurl

Universal Lead ID

leduniversalleadId

Auto Insurance Information:

Field Name

Field Mapping

Additional Mappings

Vehicle_Year

year

Vehicle_Make

make

Vehicle_Model

model

Vehicle_Sub_Model

series

Vehicle_Vin

vin

Vehicle_Ownership

ownershipType

lienHolder

Vehicle_Primary_Use

uses

Vehicle_Annual_Mileage

annualMileage

Driver_First_Name

firstname

Driver_Last_Name

lastname

Driver_Birthdate

birthDate

Driver_Gender

gender

Driver_Relationship_To_Applicant

relationshiptoInsured

Driver_Marital_Status

meritalStatus

Driver_License_Status

licenseStatus

Driver_Licensed_State

driverslicensestate

Driver_Age_When_First_Licensed

ageLicensed

Driver_Education

education

Driver_Occupation

occupation

Current Auto Insurance Carrier

autcurrentAutoCarrier

Current Auto Insurance Expiration Date

autPolicyExpiration

xDate

Home Insurance Information:

Field Name

Field Mapping

Additional Mappings

Bathrooms

numOfBathrooms

Bedrooms

numberofBeds

Build Year

yearBuild

Current Home Insurance Carrier

cmlhomcurrentHomeCarrier

Current Home Insurance Expiration Date

cmlhompolicyExpiration

xDate

Design Type

constructionType

Dwelling Type

classofdwelling

Exterior Wall Type

wallType

Foundation

foundationType

Home Replacement Cost

marketTotalVal

Occupancy

adroccupancy

Residence Status

adrownOrRent

Roof Type

roofcover

Square Footage

squareFootage

Stories

numOfStories

To view a list of supported import items, use this link: Reference for supported fields and values.

Payload Example with Multiple Objects:

{

  “firstname”: “Shape”,

  “lastname”: “Developer 9090”,

  “email”: “shapedeveloper+20240701@gmail.com”,

  “phone”: “80808080080”,

  vehicles: [

    {

      “vehicleID”: “2342345”,

      “year”: “2013”,

      “make”: “BMW”,

      “model”: “456”,

      “series”: “34”,

      “series2”: “2”,

      “vehicleType”: “SUV”,

      “annualMileage”: “”,

      “vin”: “23434”,

      “hin”: “3243434”,

      “serialNumber”: “2423434”,

      “uses”: “Business”,

      “purchaseDate”: “11/06/2023”,

      “ownershipType”: “Owned”,

      “features”: “test”,

      “lienHolder”: “test2”,

      “excludedOnPolicy”: “1”,

      “coverages”: [

        {

          “coverageId”: “3433442”,

          “coverageName”: “Test term222211”,

          “friendlyName”: “Jondoe”,

          “premiumCents”: “$800”,

          “perPersonLimit”: “$800”,

          “perIncidentLimit”: “$500”,

          “perDayLimit”: “$80”,

          “deductibleCents”: “$898”,

          “premiumPerMile”: “$87”,

          “coverageItemDeclined”: “1”

        }

      ]

    },

    {

      “vehicleID”: “222222”,

      “year”: “2013”,

      “make”: “BMW”,

      “model”: “456”,

      “series”: “34”,

      “series2”: “2”,

      “vehicleType”: “SUV”,

      “annualMileage”: “”,

      “vin”: “23434”,

      “hin”: “3243434”,

      “serialNumber”: “2423434”,

      “uses”: “Business”,

      “purchaseDate”: “11/06/2023”,

      “ownershipType”: “Owned”,

      “features”: “test”,

      “lienHolder”: “test2”,

      “excludedOnPolicy”: “1”,

      “coverages”: [

        {

          “coverageId”: “3433442”,

          “coverageName”: “Test term2322”,

          “friendlyName”: “Jondoe”,

          “premiumCents”: “$800”,

          “perPersonLimit”: “$800”,

          “perIncidentLimit”: “$500”,

          “perDayLimit”: “$80”,

          “deductibleCents”: “$898”,

          “premiumPerMile”: “$87”,

          “coverageItemDeclined”: “1”

        }

      ]

    },

    {

      “vehicleID”: “3333333”,

      “year”: “2013”,

      “make”: “BMW”,

      “model”: “456”,

      “series”: “34”,

      “series2”: “2”,

      “vehicleType”: “SUV”,

      “annualMileage”: “”,

      “vin”: “23434”,

      “hin”: “3243434”,

      “serialNumber”: “2423434”,

      “uses”: “Business”,

      “purchaseDate”: “11/06/2023”,

      “ownershipType”: “Owned”,

      “features”: “test”,

      “lienHolder”: “test2”,

      “excludedOnPolicy”: “1”,

      “coverages”: [

        {

          “coverageId”: “3433442”,

          “coverageName”: “Test term333”,

          “friendlyName”: “Jondoe”,

          “premiumCents”: “$800”,

          “perPersonLimit”: “$800”,

          “perIncidentLimit”: “$500”,

          “perDayLimit”: “$80”,

          “deductibleCents”: “$898”,

          “premiumPerMile”: “$87”,

          “coverageItemDeclined”: “1”

        }

      ]

    }, {

      “vehicleID”: “444444”,

      “year”: “2013”,

      “make”: “BMW”,

      “model”: “456”,

      “series”: “34”,

      “series2”: “2”,

      “vehicleType”: “SUV”,

      “annualMileage”: “”,

      “vin”: “23434”,

      “hin”: “3243434”,

      “serialNumber”: “2423434”,

      “uses”: “Business”,

      “purchaseDate”: “11/06/2023”,

      “ownershipType”: “Owned”,

      “features”: “test”,

      “lienHolder”: “test2”,

      “excludedOnPolicy”: “1”,

      “coverages”: [

        {

          “coverageId”: “3433442”,

          “coverageName”: “Test term 444”,

          “friendlyName”: “Jondoe”,

          “premiumCents”: “$800”,

          “perPersonLimit”: “$800”,

          “perIncidentLimit”: “$500”,

          “perDayLimit”: “$80”,

          “deductibleCents”: “$898”,

          “premiumPerMile”: “$87”,

          “coverageItemDeclined”: “1”

        }

      ]

    }

  ],

  properties: [

    {

      “propertyId”: 5,

      “addressId”: “”,

      “fullAddress”: “#123 main street”,

      “country”: “US”,

      “typeOfAddress”: “1”,

      “addressNumber”: “c”,

      “street”: “d”,

      “streetType”: “NW”,

      “unitNumber”: “e”,

      “unitType”: “t”,

      “city”: “Y”,

      “state”: “CA”,

      “zip”: “90003”,

      “dwellingId”: “234”,

      “apn”: “234”,

      “classofdwelling”: “VACANT”,

      “subType”: “COMMERCIAL”,

      “yearBuild”: “”,

      “numberofunit”: “”,

      “constructionType”: “”,

      “wallType”: “”,

      “foundationType”: “”,

      “frameType”: “”,

      “roofcover”: “”,

      “roofshape”: “”,

      “buildingshape”: “”,

      “constructionQuality”: “”,

      “squareFootage”: “”,

      “numberofBeds”: “”,

      “numOfBathrooms”: “”,

      “numPartialBathrooms”: “”,

      “numOfStories”: “”,

      “factsYearBuild”: “”,

      “factsNumberOfUnit”: “”,

      “factsConstructionType”: “”,

      “factsWallType”: “”,

      “coolingType”: “”,

      “heatingType”: “”,

      “heatingFuel”: “”,

      “enegyType”: “”,

      “sewerType”: “”,

      “poolType”: “”,

      “firePlaceType”: “”,

      “firePlaceNumber”: “”,

      “garageType”: “”,

      “garageFootage”: “”,

      “parkingSpace”: “”,

      “improvementVal”: “”,

      “mktLandVal”: “”,

      “mktTotalVal”: “”,

      “mktImprovementVal”: “”,

      “marketlandVal”: “”,

      “marketTotalVal”: “”,

      “owner1Name”: “”,

      “owner2Name”: “”,

      “owner3Name”: “”,

      “owner4Name”: “”,

      “firstmortgageAmount”: “”,

      “firstMortgagelender”: “”,

      “secondMortgageAmount”: “”,

      “secondMortgagelender”: “”,

      “purchasedate”: “”,

      “purchaseprice”: “”,

      “lastupdatedate”: “”,

      “hasPool”: “0”,

      “hasFirePlace”: “0”

    },

    {

      “propertyId”: 6,

      “addressId”: “”,

      “fullAddress”: “#456 main street”,

      “country”: “US”,

      “typeOfAddress”: “1”,

      “addressNumber”: “c”,

      “street”: “d”,

      “streetType”: “NW”,

      “unitNumber”: “e”,

      “unitType”: “t”,

      “city”: “Y”,

      “state”: “CA”,

      “zip”: “90003”,

      “dwellingId”: “234”,

      “apn”: “234”,

      “classofdwelling”: “VACANT”,

      “subType”: “COMMERCIAL”,

      “yearBuild”: “”,

      “numberofunit”: “”,

      “constructionType”: “”,

      “wallType”: “”,

      “foundationType”: “”,

      “frameType”: “”,

      “roofcover”: “”,

      “roofshape”: “”,

      “buildingshape”: “”,

      “constructionQuality”: “”,

      “squareFootage”: “”,

      “numberofBeds”: “”,

      “numOfBathrooms”: “”,

      “numPartialBathrooms”: “”,

      “numOfStories”: “”,

      “factsYearBuild”: “”,

      “factsNumberOfUnit”: “”,

      “factsConstructionType”: “”,

      “factsWallType”: “”,

      “coolingType”: “”,

      “heatingType”: “”,

      “heatingFuel”: “”,

      “enegyType”: “”,

      “sewerType”: “”,

      “poolType”: “”,

      “firePlaceType”: “”,

      “firePlaceNumber”: “”,

      “garageType”: “”,

      “garageFootage”: “”,

      “parkingSpace”: “”,

      “improvementVal”: “”,

      “mktLandVal”: “”,

      “mktTotalVal”: “”,

      “mktImprovementVal”: “”,

      “marketlandVal”: “”,

      “marketTotalVal”: “”,

      “owner1Name”: “”,

      “owner2Name”: “”,

      “owner3Name”: “”,

      “owner4Name”: “”,

      “firstmortgageAmount”: “”,

      “firstMortgagelender”: “”,

      “secondMortgageAmount”: “”,

      “secondMortgagelender”: “”,

      “purchasedate”: “”,

      “purchaseprice”: “”,

      “lastupdatedate”: “”,

      “hasPool”: “0”,

      “hasFirePlace”: “0”

    },

    {

      “propertyId”: 7,

      “addressId”: “”,

      “fullAddress”: “#789 main street”,

      “country”: “US”,

      “typeOfAddress”: “1”,

      “addressNumber”: “c”,

      “street”: “d”,

      “streetType”: “NW”,

      “unitNumber”: “e”,

      “unitType”: “t”,

      “city”: “Y”,

      “state”: “CA”,

      “zip”: “90003”,

      “dwellingId”: “234”,

      “apn”: “234”,

      “classofdwelling”: “VACANT”,

      “subType”: “COMMERCIAL”,

      “yearBuild”: “”,

      “numberofunit”: “”,

      “constructionType”: “”,

      “wallType”: “”,

      “foundationType”: “”,

      “frameType”: “”,

      “roofcover”: “”,

      “roofshape”: “”,

      “buildingshape”: “”,

      “constructionQuality”: “”,

      “squareFootage”: “”,

      “numberofBeds”: “”,

      “numOfBathrooms”: “”,

      “numPartialBathrooms”: “”,

      “numOfStories”: “”,

      “factsYearBuild”: “”,

      “factsNumberOfUnit”: “”,

      “factsConstructionType”: “”,

      “factsWallType”: “”,

      “coolingType”: “”,

      “heatingType”: “”,

      “heatingFuel”: “”,

      “enegyType”: “”,

      “sewerType”: “”,

      “poolType”: “”,

      “firePlaceType”: “”,

      “firePlaceNumber”: “”,

      “garageType”: “”,

      “garageFootage”: “”,

      “parkingSpace”: “”,

      “improvementVal”: “”,

      “mktLandVal”: “”,

      “mktTotalVal”: “”,

      “mktImprovementVal”: “”,

      “marketlandVal”: “”,

      “marketTotalVal”: “”,

      “owner1Name”: “”,

      “owner2Name”: “”,

      “owner3Name”: “”,

      “owner4Name”: “”,

      “firstmortgageAmount”: “”,

      “firstMortgagelender”: “”,

      “secondMortgageAmount”: “”,

      “secondMortgagelender”: “”,

      “purchasedate”: “”,

      “purchaseprice”: “”,

      “lastupdatedate”: “”,

      “hasPool”: “0”,

      “hasFirePlace”: “0”

    }

  ],

  drivers: [

    {

      “driverId”: “3213”,

      “firstname”: “Jon333”,

      “middlename”: “”,

      “lastname”: “Doe”,

      “driverslicense”: “234344”,

      “driverslicensestate”: “AZ”,

      “birthDate”: “03/12/1990”,

      “relationshiptoInsured”: “Child”,

      “gender”: “Male”,

      “meritalStatus”: “Married”,

      “age”: “23”,

      “ageOnDate”: “02/06/2024”,

      “education”: “BachelorsDegree”,

      “occupation”: “MilitaryOfficer”,

      “ageLicensed”: “19”,

      “excludedOnPolicy”: “0”,

      “incidents”: [

        {

          “drivingRecordId”: “765”,

          “incidentDate”: “03/04/2024”,

          “incidentType”: “1”,

          “violationType”: “Texting while Driving”,

          “isAtFault”: “0”

        },

        {

          “drivingRecordId”: “767”,

          “incidentDate”: “03/04/2024”,

          “incidentType”: “1”,

          “violationType”: “Texting while Driving”,

          “isAtFault”: “0”

        }

      ]

    },

    {

      “driverId”: “4444”,

      “firstname”: “Jon444”,

      “middlename”: “”,

      “lastname”: “Doe”,

      “driverslicense”: “234344”,

      “driverslicensestate”: “AZ”,

      “birthDate”: “03/12/1990”,

      “relationshiptoInsured”: “Child”,

      “gender”: “Male”,

      “meritalStatus”: “Married”,

      “age”: “23”,

      “ageOnDate”: “02/06/2024”,

      “education”: “BachelorsDegree”,

      “occupation”: “MilitaryOfficer”,

      “ageLicensed”: “19”,

      “excludedOnPolicy”: “0”,

      “incidents”: [

        {

          “drivingRecordId”: “765”,

          “incidentDate”: “03/04/2024”,

          “incidentType”: “1”,

          “violationType”: “Texting while Driving”,

          “isAtFault”: “0”

        },

        {

          “drivingRecordId”: “767”,

          “incidentDate”: “03/04/2024”,

          “incidentType”: “1”,

          “violationType”: “Texting while Driving”,

          “isAtFault”: “0”

        }

      ]

    }

    ,

    {

      “driverId”: “555”,

      “firstname”: “Jon555”,

      “middlename”: “”,

      “lastname”: “Doe”,

      “driverslicense”: “234344”,

      “driverslicensestate”: “AZ”,

      “birthDate”: “03/12/1990”,

      “relationshiptoInsured”: “Child”,

      “gender”: “Male”,

      “meritalStatus”: “Married”,

      “age”: “23”,

      “ageOnDate”: “02/06/2024”,

      “education”: “BachelorsDegree”,

      “occupation”: “MilitaryOfficer”,

      “ageLicensed”: “19”,

      “excludedOnPolicy”: “0”,

      “incidents”: [

        {

          “drivingRecordId”: “765”,

          “incidentDate”: “03/04/2024”,

          “incidentType”: “1”,

          “violationType”: “Texting while Driving”,

          “isAtFault”: “0”

        },

        {

          “drivingRecordId”: “767”,

          “incidentDate”: “03/04/2024”,

          “incidentType”: “1”,

          “violationType”: “Texting while Driving”,

          “isAtFault”: “0”

        }

      ]

    }

  ]

}

Output:

{

     “status”: 1,

     “msg”: “success”,     

     “leadId”: 1818,

     “systemId”: 16638

}

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